All posts by ShortPixel

How WebP images can speed up your (WordPress) site

WebP Images Logo

So you’ve been a brave admin of your website, minified and compacted the JavaScript and CSS, optimized all your images in order to make them as light as possible, and took proper care to have properly sized images or thumbnails loaded everywhere. If you have a WordPress site, using some plugins like Autoptimize or ShortPixel Image Optimizer saved you a lot of hassle in doing that. Now that’s great but what can you do next?

Enter WebP – a modern image format created by Google, that provides superior lossless and lossy compression for images on the web. Continue reading How WebP images can speed up your (WordPress) site

How to configure your web server to deliver AVIF images

ShortPixel Image Optimizer is able to create and serve AVIF files since version 4.22. The delivery can be done in two different ways: using the <PICTURE> tag syntax or without altering the page code (via .htaccess).

The recommended method is via .htaccess, but it’s only available if you are using Apache as web server. If you are using NGINX, and if you are having trouble after creating AVIF files on your site and the supporting browsers are downloading the images instead of displaying them, you have come to the the right place.

Continue reading How to configure your web server to deliver AVIF images

What is AVIF and why is it good?

AVIF is an image file format developed by Alliance for Open Media which is supposed to make our images smaller while keeping the same image quality. Experts believe that it is the next step in media compression. AOMedia’s goal is to develop open, royalty-free technology for multimedia delivery, which means that nobody will have to pay anybody to use the new AVIF format (as opposed to JPG, for example). Behind AOMedia we find big companies like Netflix, Google, Facebook, Apple or Microsoft.

Continue reading What is AVIF and why is it good?

ShortPixel Adaptive Images 2.0 has arrived! Onboarding wizard, Image Checker, performance improvements and more

ShortPixel Adaptive Images 2.0 is live! Finally, after months of work by our awesome team, we are happy to announce the new version of the best image optimization plugin. SPAI 2.0 comes with numerous new features, fixes and great improvements that we are all really excited about.

Onboarding wizard

ShortPixel Adaptive Images 2.0 brings a totally new onboarding wizard. If you install our plugin for the first time, right after the activation you will be taken to the wizard. In 4 simple steps, SPAI will help you connect the plugin to your account on shortpixel.com, recommend you the best settings for your website and show you live how your website improves with the plugin installed.

After you finish the wizard, you’ll just need to relax and enjoy!

Continue reading ShortPixel Adaptive Images 2.0 has arrived! Onboarding wizard, Image Checker, performance improvements and more

$2000 WORTH GIVEAWAY (Announcing the Winners)

1 Million Images credits (Announcing the Winners).

Time to announce the Winners!!!
So today is the day! We are finally announcing the winners of our 4 x 1 Million image optimization credits giveaway worth $2000.

We’d like to say a big thanks to everyone for participating! It has been a great pleasure receiving your shares and spreading the news that ShortPixel reached the milestone of optimizing 2 Billion Images!

Continue reading $2000 WORTH GIVEAWAY (Announcing the Winners)