All posts by ShortPixel

The Lazy Marketer’s Guide to Effective Content: 3 Growth Hacking Lessons for Better Marketing

The Lazy Marketer's Guide If you’re pouring countless hours and dollars into your marketing campaigns and you still aren’t seeing good results, you might be trying too hard.

Effective marketing isn’t about hard work – it depends on the quality of your work. Here’s a hint: quality doesn’t have to be as time-consuming or resource-draining as you think.

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Short updates for ShortPixel WordPress plugin

Image from Romania, our home country, captured with an iPhone 7 Plus. Originally 2.6MB. Automatically optimized and compressed by ShortPixel down to 134kb.

Sometimes we get busy writing code or doing customer support and we forget to sit back, breathe and do a roundup of what has happened since the last time we breathed, sat back and did a roundup of what has happened 🙂

It does feel like a lot has happened and when we look back we are extremely appreciative to you, the person reading this blog post, our clients, partners and everybody that allowed our work to bring a positive impact to theirs.

Here’s a quick overview of things we would like to highlight and further appreciate: Continue reading Short updates for ShortPixel WordPress plugin

ShortPixel: How to exclude images and folders from optimization

Buried deep into our plugin advanced settings, lies a special feature: Exclude patterns. As you can guess, it allows our users to specify which files or folders are omitted from the optimization.

Using this feature is not as intuitive as we wanted to be, that’s why we wrote this article. Read further to find a few examples of how to use this feature.

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