Category Archives: 2. Image Optimization

Archive Optimizer: Upload your images in a ZIP, and download them optimized!

Everybody knows that ShortPixel is the leading image compression service, and because of this and WordPress being in more than 40% of all the websites in the world, our plugins ShortPixel Image Optimizer and ShortPixel Adaptive Images are very well known (and don’t forget their cousin Enable Media Replace, recently reaching 500,000 active installations!).

But from time to time we like to release little and very useful features that make use of our awesome compression API. This time we are introducing Archive Optimizer.

Continue reading Archive Optimizer: Upload your images in a ZIP, and download them optimized!

How to configure your web server to deliver AVIF images

ShortPixel Image Optimizer is able to create and serve AVIF files since version 4.22. The delivery can be done in two different ways: using the <PICTURE> tag syntax or without altering the page code (via .htaccess).

The recommended method is via .htaccess, but it’s only available if you are using Apache as web server. If you are using NGINX, and if you are having trouble after creating AVIF files on your site and the supporting browsers are downloading the images instead of displaying them, you have come to the the right place.

Continue reading How to configure your web server to deliver AVIF images

Terms and Conditions and Privacy Policy update

We updated our Terms and Conditions available at https://shortpixel.com/tos and our Privacy Policy available at https://shortpixel.com/privacy.

Our updated Terms and Conditions and Privacy Policy are effective since March 3rd, 2021.

No action is required on your part to make these updates effective and binding.

Continue reading Terms and Conditions and Privacy Policy update
Cleaning WordPress head

Cleaning the WordPress head and improving performance

WordPress ships by default with some code that may not be needed in all WordPress sites. This is normal, since WordPress needs to reach to all possible types of websites.

What that means is that most of us could get rid of useless code and therefore save a few bytes from our pages. So we will be effectively improving our site speed!

Let’s first see one by one all parts that can be removed, how to remove them, and at the end of the article we will provide the method to remove everything with a simple copy-paste.

Continue reading Cleaning the WordPress head and improving performance

The #1 SEO Win You Can Get Right Now

The #1 SEO Win You Can Get Right NowWhen it comes to SEO, things can get daunting pretty quickly. I mean, there is so much to it. Technical setup, on page SEO, links, anchor text, relevance, intent, LSI keywords – and that’s just the beginning.

So, if I were to appear as a guest on this blog, and try to give you one thing you can implement right now on your site, to get an immediate lasting SEO boost, what would that be?

Continue reading The #1 SEO Win You Can Get Right Now